{"id":9484,"date":"2021-06-16T13:43:31","date_gmt":"2021-06-16T13:43:31","guid":{"rendered":"https:\/\/inmix.dk\/?p=9484"},"modified":"2022-02-03T12:34:01","modified_gmt":"2022-02-03T12:34:01","slug":"samarbejder-i-udlandet","status":"publish","type":"post","link":"https:\/\/inmix.dk\/en\/2021\/06\/16\/samarbejder-i-udlandet\/","title":{"rendered":"Samarbejder i udlandet?"},"content":{"rendered":"
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Skrevet af Nathalie Jensen<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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M\u00e5ske du og din virksomhed lyst til at pr\u00f8ve kr\u00e6fter med influencer marketing, men er lidt i tvivl om hvorvidt det er muligt, da I gerne vil promovere jer i udlandet prim\u00e6rt? For hvordan foreg\u00e5r det egentlig, hvis man gerne vil henvende sig til en udenlandsk m\u00e5lgruppe? Kan det overhovedet lade sig g\u00f8re?<\/span><\/p>\n

I Inmix kan vi med sikkerhed sige, at det sagtens kan lade sig g\u00f8re, at skabe sp\u00e6ndende og succesfulde kampagner i udlandet, hvad enten der er tale om brand awareness kampagner, salgskampagner eller produktlanceringer. Vi har nemlig mange vellykkede udenlandske kampagner bag os, som ikke har v\u00e6ret begr\u00e6nset til en bestemt produkt- eller virksomhedstype, men derimod har sp\u00e6ndt vidt og haft mange forskellige m\u00e5ls\u00e6tninger. Gennem tiden har vi lavet samarbejder i lande som Sverige, Norge, Belgien, Spanien og Tyskland. Vi har arbejdet med brands som Coravin, Le Creuset og REN Clean Skincare, i lande som Sverige, Norge, Tyskland, Belgien og Spanien. <\/span><\/p>\n

En af de virksomheder, som vi har lavet gentagne samarbejder med er BEZZERWIZZER Studio, som vi har promoveret flere spil for, i b\u00e5de Sverige og Norge. De seneste to kampagner lavede vi i forbindelse med lanceringen af henholdsvis Bezzerwizzer Timeline og HINT Junior, som begge er helt nye spil fra 2021. <\/span><\/p>\n

Derudover har vi eksekveret flere kampagner for forskellige danske modebrands, som eksempelvis Day ET, Solid! og senest brandet Markberg, som vi netop har afsluttet en kampagne for. I denne kampagne samarbejdede vi med fire dygtige influencers fra Sverige. Form\u00e5let med samarbejdet var, at s\u00e6tte fokus p\u00e5, at Markbergs produkter netop var blevet tilg\u00e6ngelige i shoppingcenter k\u00e6den \u00c5hlens i hele Sverige. Influencerne modtog hver is\u00e6r nogle l\u00e6kre styles fra Markberg, som de promoverede gennem engagerende og inspirerende content. De lagde dertil v\u00e6gt p\u00e5 hvor produkterne kunne k\u00f8bes, ved at dele et direkte link med deres f\u00f8lgere, som ledte ind til \u00c5hlens hjemmeside. De fire influencers havde tilsammen 59.978 f\u00f8lgere, hvilket skabte et stort reach p\u00e5 det content, som de hver is\u00e6r producerede om brandet. Ved kampagnens afslutning havde vi s\u00e5ledes leveret et resultat, som skabte v\u00e6rdi for kunden p\u00e5 flere forskellige m\u00e5der. For det f\u00f8rste blev der genereret awareness omkring Markberg og deres l\u00e6kre produkter. Derudover sikrede vi trafik til \u00c5hlens hjemmeside, via de links, som influencerne delte hver is\u00e6r.  Derudover modtog Markberg hele 22 stykker unikt content, som de kunne bruge i deres fremtidige markedsf\u00f8ring, p\u00e5 tv\u00e6rs af deres digitale platforme.<\/span><\/p>\n

Ovenst\u00e5ende er kun et udpluk af de kampagner, som vi har lavet udenfor Danmark, men de illustrerer forh\u00e5bentlig, at der er stor sp\u00e6ndvidde p\u00e5, hvilke typer af virksomheder det er muligt at skabe succesfulde influencer kampagner for i udlandet.<\/span><\/p>\n

Men m\u00e5ske du stadig t\u00e6nker, at det kan v\u00e6re sv\u00e6rere at starte kampagner op i udlandet end i Danmark? Faktisk skal du ikke t\u00e6nke det s\u00e5 meget anderledes, da alle de indledende skridt, overvejelser og den efterf\u00f8lgende planl\u00e6gning og eksekvering ikke adskiller sig fra at k\u00f8re kampagner i Danmark. Hvis du vil l\u00e6se lidt mere om og f\u00e5 lidt inspiration til, hvordan du selv kommer i gang med influencer marketing, s\u00e5 kan du med fordel hoppe ind og l\u00e6se et af vores tidligere blogindl\u00e6g, der hedder <\/span>Influencer samarbejder fra A-Z <\/a> , som handler om netop det!<\/p>\n

Tak fordi du l\u00e6ste med!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Er du nysgerrig p\u00e5 hvorvidt man kan skabe succesfulde kampagner i udlandet? S\u00e5 l\u00e6s med her, hvor vi fort\u00e6ller om nogle af de tidligere kampagner, som vi har lavet i udlandet!<\/p>\n Read more<\/a>","protected":false},"author":178476135,"featured_media":9508,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","om_disable_all_campaigns":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[26314],"tags":[],"class_list":["post-9484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ikke-kategoriseret","col-lg-4 col-sm-6"],"yoast_head":"\nSamarbejder i udlandet? - Inmix<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inmix.dk\/en\/2021\/06\/16\/samarbejder-i-udlandet\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Samarbejder i udlandet? - Inmix\" \/>\n<meta property=\"og:description\" content=\"Er du nysgerrig p\u00e5 hvorvidt man kan skabe succesfulde kampagner i udlandet? 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